Kroger Fresh

360i Creative Lab

Ask: How do we show that Kroger partners with farmers to deliver only the freshest fruits and veggies?

FARMFLUENCER

Answer: We selected 3 city-dwelling influencers and sent them for a day in the country to learn how Kroger delivers fresh from farm to aisle.

Episode 1

Episode 2

Episode 3

Episode 4

Episode 5

Episode 6

ASMfaRm

To help drive home how fresh Kroger’s produce is, we made it sound as good as it tastes.

Ohhhh ahhh, this is the sound of the local farmers we collaborate with. If you listen close enough you’ll hear these fresh blueberries–blueberrying . #FarmToFridge #ASMfaRm #ASMR

These stone fruits taste even better than they sound. Brought to you by the local farmers we work with to provide only the best produce. #FarmToFridge #ASMfaRm #ASMR

Slow the scroll and get in on this tomato-growin’, behind-the-scenes actions 🍅 This comes from one of the many local farms we’re proud to work with #FarmToFridge #ASMfaRm #ASMR